Wear the Clean White Hat SEO Fitted Cap for Work | SEO ...

No matter what business or keyword you are competing for, it is imperative to use white hat tactics to win customers as opposed to illegal black hat strategies. Although black hat still exists, it?s not durable for SERP over time, because Google will catch you and slap your site good-bye.

When performing white hat SEO always consider that high rankings are a result of several variables. Since search engines create their own guidelines for what is acceptable, Google along with other search engines are modifying rules. Black hat SEO can often list a bad company in front of a good company on search engine results.

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